Chili's Spicealicious Music Guide
To help Chili’s build awareness with a young, hip audience, we developed a one-stop music resource guide. The microsite enabled users to find music tickets on Ticketmaster, access daily music news articles from LiveDaily, and featured a module to find your perfect music match by searching for people with the same musical taste on Match.com.
The site also prominently featured the restaurant’s branding and a Chili’s video.
Honda The Fit is Go!
When Honda released the Honda Fit they turned to IAC Advertising Solutions to help them raise awareness for the new model. We worked with the reputable automotive provider to develop a unique and engaging online scavenger hunt sweepstakes that would resonate with a young, hip audience.
Dasani Refresh Music Guide
IAC Advertising Solutions helped Dasani build brand retention with a young, hip audience by developing a one-stop music resource guide for:
- Finding music tickets on Ticketmaster.
- Accessing a news feed to daily music news articles from LiveDaily.
- Accessing venue lists for the best spots to hear music, provided by Citysearch.
- Using Evite to invite friends to a concert.
The site also incorporated Dasani branding and creative throughout.
T-Mobile | Sidekick II
IAC Advertising Solutions helped T-Mobile build awareness for the newly released Sidekick II through an interactive Entertainment & Music Guide that built upon the T-Mobile brand identity and campaign creative. The microsite highlighted the benefits and features of the Sidekick and featured music news from Live Daily, a module for finding concert tickets on Ticketmaster, and links to Match.com and Evite to enable T-Mobile to connect with their audience and their audience to connect with their friends.
