Match.com, an operating business of IAC (Nasdaq: IACI), today announced an agreement by which Match.com will become the exclusive online dating site on Yahoo!.  Yahoo! Personals users will have the opportunity to move to a new co-branded Match.com experience, "Match.com on Yahoo!" where they will combine with the greater Match.com community. The Match.com on Yahoo! service is available starting today.

Recent studies of more than 11,000 people revealed that one in six marriages are now between people who met through an online dating site – more than twice the number of people meeting at bars, at clubs and other social events combined.  Additionally, the studies show that one in five new committed relationships, including marriages, are between people who met on an online dating site.

Match.com, an operating business of IAC (Nasdaq: IACI), today announced its new mobile application for Android™ enabled devices, expanding its extensive mobile presence to include all major smartphones.  The Match.com application for Android follows up on the success of Match.com mobile apps developed for BlackBerry, Palm Pre/Pixi, iPhone™ and iPod touch users making it easier for singles to search for and view matches, wink at members, and access their favorite site features.

"Singlesnet has built a heavily trafficked site with an active and dedicated community of users," said Greg Blatt, CEO of Match.com. "While Singlesnet's traffic is currently in decline, we believe that by applying our category expertise we can reverse that trend, increase the site's profitability and improve the overall user experience. This is more of a value acquisition than a strategic one, and Singlesnet will predominantly be run as a standalone business.

Match.com, the website that helps singles find their beginnings, today released a survey of members that puts a finger on the pulse of singles' attitudes about dating and the early stages of a relationship.

Of those members who participated in Match.com's survey, 85 percent agree that there shouldn't be any kissing on the first date, and 62 percent agree that men should foot the bill for that initial rendezvous. Such traditional dating attitudes in the new decade aren't the only surprises from Match.com singles.

Match.com pioneered the world of online dating nearly 15 years ago and is now creating another breakthrough with the introduction of "My Match," its new personalized matching channel.

During the last year, Match.com has refined and upgraded its daily personalized matching program, The Daily 5, leading to superior matches. Now Match.com has introduced several additional matching programs to provide a variety of choices for members and centralized them in one place in the 'My Match' area of the site for ease of use.

 

Match.com, the world's largest online dating company, today announced its new mobile application for the Palm® Pixi™ phone, available on the Sprint network. The free Match.com application, already available for the Palm Pre™ phone running Palm webOS™, can be downloaded from the Palm Beta App Catalog. Users can view singles in their area, edit their profile and connect with other singles to make finding love easier than ever.¹

Match.com announced today that SVP and North American General Manager, Mandy Ginsberg, has been named as one of Brandweek's 2009 "Marketers of the Year." Brandweek's award honors individuals who embrace both value and values, as well as unabashed creativity in marketing. Ginsberg is profiled in this week's Brandweek print issue and online at Brandweek.com.

Ginsberg was honored for her work on Match.com's "It's Okay to Look" campaign, as well as the "Rejected by eHarmony" campaign for Match.com sister site, Chemistry.com.

With contradictory economic news coming out each day leaving Americans counting every penny, Match.com has found that there are still plenty of cities around the country where a romantic night out won't break the bank.

Pittsburgh tops this year's list with a casual dinner and two movie tickets costing $77.80. On the opposite end of the spectrum, the same date in the most expensive city on the list, Los Angeles, comes in at $126.06.

New York, NY — Today Match.com, an operating business of IAC (NASDAQ: IACI), announced that it has signed an agreement to acquire People Media, a leading operator of targeted dating sites, from American Capital Ltd. (NASDAQ: ACAS), funds affiliated with American Capital and other investors. IAC will pay $80 million in cash for People Media, which had $11.6 million of EBITDA in 2008.